Pickbench
Sample report

AI Brand Chart: Dog food, latest edition 2026-w42

5 AI models, 46 buying scenarios, edition 2026-w42, data as of October 16, 2026.

Brand names only: the models saw each option as a brand name, with no product facts, and answered from their own knowledge.

Fast panel: the fast or small current models of each vendor, not the full flagship panel.

beta: intervals not small-sample calibrated

Tiers, not strict ranks

How to read this

A position is only the order of the estimates, and arrows show how that order moved since the last edition: brands in one tier cannot be told apart from its leader at 95% confidence, and each rank is an interval. Rails show the conditional pick share (among answers that picked a brand) in shortlists of 4 (chance is 25%).

Changed beyond noise: for this brand alone, the 95% interval of its share change excludes 0. Lineup or panel changes between editions can cause it too, and it is never a rank claim.

Display order since the last edition, not strict ranks. Moves without a badge are within the margin.

  1. 1NewHill's Science DietTier 1, rank 1 to 7New on the chart in this edition.57% (42%–71%)1 week
  2. 2NewRoyal CaninTier 1, rank 1 to 11New on the chart in this edition.40% (26%–56%)1 week
  3. 3NewThe Farmer's DogTier 1, rank 1 to 11New on the chart in this edition.28% (16%–42%)1 week
  4. 4NewWellnessTier 1, rank 1 to 11New on the chart in this edition.28% (17%–40%)1 week
  5. 5NewPurinaTier 1, rank 1 to 11New on the chart in this edition.27% (15%–41%)1 week
  6. 6NewBlue BuffaloTier 1, rank 1 to 11New on the chart in this edition.25% (14%–39%)1 week
  7. 7NewOrijenTier 1, rank 1 to 11New on the chart in this edition.21% (9%–35%)1 week
  8. 8NewTaste of the WildTier 2, rank 2 to 11New on the chart in this edition.14% (5%–26%)1 week
  9. 9NewIamsTier 2, rank 2 to 11New on the chart in this edition.12% (4%–25%)1 week
  10. 10NewPedigreeTier 2, rank 2 to 11New on the chart in this edition.12% (3%–26%)1 week
  11. 11NewFreshpetTier 2, rank 2 to 11New on the chart in this edition.11% (2%–24%)1 week