Pickbench
Sample report

AI Brand Chart: Activewear, latest edition 2026-w42

4 AI models, 49 buying scenarios, edition 2026-w42, data as of October 16, 2026.

Brand names only: the models saw each option as a brand name, with no product facts, and answered from their own knowledge.

Fast panel: the fast or small current models of each vendor, not the full flagship panel.

beta: intervals not small-sample calibrated

Tiers, not strict ranks

How to read this

A position is only the order of the estimates, and arrows show how that order moved since the last edition: brands in one tier cannot be told apart from its leader at 95% confidence, and each rank is an interval. Rails show the conditional pick share (among answers that picked a brand) in shortlists of 4 (chance is 25%).

Changed beyond noise: for this brand alone, the 95% interval of its share change excludes 0. Lineup or panel changes between editions can cause it too, and it is never a rank claim.

Display order since the last edition, not strict ranks. Moves without a badge are within the margin.

  1. 1NewLululemonTier 1, rank 1 to 5New on the chart in this edition.58% (45%–70%)1 week
  2. 2NewAthletaTier 1, rank 1 to 7New on the chart in this edition.44% (30%–58%)1 week
  3. 3NewVuoriTier 1, rank 1 to 8New on the chart in this edition.42% (30%–55%)1 week
  4. 4NewUnder ArmourTier 1, rank 1 to 8New on the chart in this edition.41% (28%–54%)1 week
  5. 5NewNikeTier 1, rank 1 to 11New on the chart in this edition.27% (17%–39%)1 week
  6. 6NewadidasTier 2, rank 2 to 11New on the chart in this edition.16% (9%–25%)1 week
  7. 7NewChampionTier 2, rank 2 to 11New on the chart in this edition.16% (5%–30%)1 week
  8. 8NewFableticsTier 2, rank 3 to 11New on the chart in this edition.10% (2%–22%)1 week
  9. 9NewAlo YogaTier 2, rank 5 to 11New on the chart in this edition.8% (2%–18%)1 week
  10. 10NewGymsharkTier 2, rank 5 to 11New on the chart in this edition.7% (2%–17%)1 week
  11. 11NewPUMATier 2, rank 5 to 11New on the chart in this edition.7% (1%–16%)1 week