AI Brand Chart: Compact SUVs, latest edition 2026-w42
4 AI models, 86 buying scenarios, edition 2026-w42, data as of October 16, 2026.
Models chose on EPA specification facts only; purchase price, reliability and availability were not assessed.
Fast panel: the fast or small current models of each vendor, not the full flagship panel.
beta: intervals not small-sample calibrated
Tiers, not strict ranks
How to read this
A position is only the order of the estimates, and arrows show how that order moved since the last edition: brands in one tier cannot be told apart from its leader at 95% confidence, and each rank is an interval. Rails show the conditional pick share (among answers that picked a brand) in shortlists of 4 (chance is 25%).
Changed beyond noise: for this brand alone, the 95% interval of its share change excludes 0. Lineup or panel changes between editions can cause it too, and it is never a rank claim.
Display order since the last edition, not strict ranks. Moves without a badge are within the margin.
- 1NewToyotaNew on the chart in this edition.81% (72%–89%)1 week
- 2NewMazdaNew on the chart in this edition.67% (57%–77%)1 week
- 3NewHondaNew on the chart in this edition.37% (26%–48%)1 week
- 4NewSubaruNew on the chart in this edition.33% (22%–44%)1 week
- 5NewNissanNew on the chart in this edition.14% (7%–25%)1 week
- 6NewHyundaiNew on the chart in this edition.12% (5%–21%)1 week
- 7NewKiaNew on the chart in this edition.10% (4%–19%)1 week
- 8NewVolkswagenNew on the chart in this edition.9% (3%–18%)1 week
- 9NewFordNew on the chart in this edition.6% (1%–15%)1 week
- 10NewBMWNew on the chart in this edition.3% (0%–10%)1 week
- 11NewChevroletNew on the chart in this edition.1% (0%–5%)1 week